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A trade journal of a still-emerging field, written by Adam Tinworth.

Management Today has noticed that employees blogging is creating management conflicts:

Here at MT, we think that if employers – and employees – are ever going to deal effectively with this situation, they need to engage in a deep-rooted analysis of the causes rather than giving a kneejerk reaction to the symptoms. Aside from the fact that bans, censorship and similar draconian measures simply don’t work, they send the wrong message to staff and the community at large – leading, in all probability, to even more bad-mouthing of the company by disaffected workers on internet suck sites. Which is where we came in…

It’s always fascinating watching discussions that bloggers were having two or three years ago starting to leak out into the mainstream business press…