Lovely idea, lovely execution, and a great example of viral marketing:
How Observant Are You?
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March 25, 2008 11:15 PM | Reply
Nice. And an important message too, for once.
March 26, 2008 10:59 AM | Reply
Blogs? Viral marketing?? Surely most people saw this ad on the telly - lol!
March 26, 2008 12:24 PM | Reply
Maybe. But I didn't. I saw it on a blog, whose author saw it on another blog.
Just because something is spreading through two media, and catching active computer users as well as passive couch potatoes doesn't make it any less powerful, does it?
March 31, 2008 7:36 PM | Reply
Thing is, I spotted the moonwalking bear but lost count/couldn't be bothered counting the number of passes the white team makes. I'm not sure what this says about my ability to drive a car.