Nationals Fail at Attribution & Linking - One Man and His Blog

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September 8, 2008

Nationals Fail at Attribution & Linking

Why are national media outlets so awful at giving credit?

The (e)Grommet documents a case of the BBC crediting the hosting service, and not the creator. And the Daily Mirror has republished something provided to them by a Travel Weekly journalist as an "exclusive", without a hint of attribution.

It seems to be one of the major fault lines between traditional media outlets and online publishing - and one that's only going to get worse.

As Kevin puts it:

As an internet reader, I'm increasingly suspicious of journalists who don't link. Yes, if they quote an official that gives me a sense of the source. But why not link to original source material? It also allows me to dig more deeply into the story if I want without having to turn to Google.
If many national journalists can't even handle attributing sources properly, how the hell are they going to get their heads around linking? The answer, based on the current evidence, is that they won't.
 
Is there anyone in the traditional media who is actually good at this?

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This page contains a single entry by Adam Tinworth published on September 8, 2008 6:24 PM.

Weekend Coffee Reading was the previous entry in this blog.

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