Here's a question that could do with answering: why would a journalist like myself be interested in Web 2.0 Expo Berlin which is, after all, a rather techie-focused affair? Well, fundementally, I want to get a heads-up on the coming tools and technologies that could change the way we do journalism - and quite possibly improve it. The show's content is still in flux, but these are the sessions I have my eyes on:Collaboration Techniques that Really Work
Horribly early in the morning, but I'm interested to plunder this session for ways of improving the inforamtion flow within teams of journalists.
Better Media plumbing for the Social Web
Really looking forward to this one. Blogs are still, at best, web 1.5, and publishing companies all too easily shove them back to being Web 1.0. Some ideas about how to push them forward into a truly social web experience will be really useful.
Web Analytics and User Experience for Web 2.0
Getting journalists to focus on metrics can be hard enough - if we're not on top of the latest thinking on how you measure engagement as well as the blunt instrument of page views is essential, if we're to make a real case for metrics-based planning.
Niche Online Social Networks FTW
Lee Bryant of Headshift is always good value, and any presentation with FTW is, well, FTW. :-) More than that, though, understanding the niches we operate in as publishers, and the role of niche networks both in our reporting and in serving our communities is going to be critical going forwards.
Changing the World for the Better Using Web 2.0
Campaigning journalism 2.0? FTW. :)
Web 2.0 vs the Water Cooler
This one's squarely for those of us in the B2B space. How is Web 2.0 going to change workplace communication? And how does that affect those of us who make our living providing information into those workplaces?
If you're going to be at the show, remember (a) to le me know, so we can meet up and (b) that you can get a discount on your entry fee.
Getting journalists to focus on metrics can be hard enough - if we're not on top of the latest thinking on how you measure engagement as well as the blunt instrument of page views is essential, if we're to make a real case for metrics-based planning.
Niche Online Social Networks FTW
Lee Bryant of Headshift is always good value, and any presentation with FTW is, well, FTW. :-) More than that, though, understanding the niches we operate in as publishers, and the role of niche networks both in our reporting and in serving our communities is going to be critical going forwards.
Changing the World for the Better Using Web 2.0
Campaigning journalism 2.0? FTW. :)
Web 2.0 vs the Water Cooler
This one's squarely for those of us in the B2B space. How is Web 2.0 going to change workplace communication? And how does that affect those of us who make our living providing information into those workplaces?
If you're going to be at the show, remember (a) to le me know, so we can meet up and (b) that you can get a discount on your entry fee.
So much to do: http://berlinwebweek.de/