Blogging Back-Handers

Adam Tinworth
Adam Tinworth

An e-mail arrives from one of my stable of bloggers:

Hi Adam,

You will be pleased to hear that I am receiving my first back-hander for blogging. As I posted a link to a review about a new book called “[Redacted]“, which grew out of a blog about the fictional life of a [redacted], the author has promised me my very own copy if I promise to do my own review for the blog.

I am v pleased.

I could be being terribly naive here, but isn’t that called a “review copy” and standard practice? My colleague is going to have to work harder than that before I consider them corrupt. 🙂

(And yes, Tim, I am aware that I owe you a review of that camping guidebook)

BloggingethicsJournalism

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.

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