In Video: Boris Goes Shopping

Adam Tinworth
Adam Tinworth

Oh, OK. Misleading headline. More actually, London’s mayor went to Westfield’s new Stratford shopping centre to celebrate the topping out of the John Lewis store there. And an EG journalist was there with a Flip Video camera in hand to record Boris Johnson giving a speech at Stratford:

Another way journalists can get more value out of these junkets without much additional effort or cost. Carry the audience with you into the event.
boris johnsonestates gazetteflip minoJournalismlondonlondon mayorstratford

Adam Tinworth Twitter

Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.

Comments