February 2010 Archives
February 28, 2010
Much less noticeable is another trend: the rise of the web introvert. But while some web introverts might be introverted in the classic sense -- that is, uncomfortable in social settings -- many of them aren't shy at all. They are simply averse to having a public presence on the web.
- The truth does not lie midway between right and wrong - Suw deconstructs one of the persistent myths of 'balanced' journalism
- Second Life's new player builds towards the web - I'm beginning to suspect that Second Life has spent an unusually long period in the trough of disillusionment and may be on its way out...
- Elle Access Launches - another registration-based "club" model for online content.
- DSLR Video Kit - interesting way of doing high-quality video reporting
- How self-explanatory should Travel Weekly headlines be? - Do we need to rethink B2B headlines now they have to survive on the open web?
- Telegraph Digging on Dave's School Days - interesting how easily journalists probing after a story can be exposed these days.
February 27, 2010
February 26, 2010
- Strategy & development
- Operational development
- Management & execution
Joanne Jacobs is up and talking.
These are emergent media. There is a perception out there that social media has produced personal to personal business. It could be the other way around - because we're naturally social, we had to produce this system.
We are now at a point where you can explore where these tools can help you in your business.
"The vast majority of the market don't have an iPhone and aren't going to get one"
The ability to have conversations based on location, based on context is interesting.
Symbian - already capable of geotagging. Technology is here.If you have a service you can offer to people, you can use existing technologies.
Augmented reality - retail - good way of informing customers about alternatives on the shelf.
We are developing society which is more visually-orientated. People over 30 are more text-oriented. Under 30 are more visual. This is where games are an opportunity.
We're spending 68 hours per month online. Time is precious - we need to be doing things that are interesting, engaging and effective. Right info, right place and right time - we need filtering systems.
Most techs are at innovator stage - but gap between that and mainstream adoption is five years. Invest now.
Everyone in the world is a publisher and player. What becomes scarce? Editors and referees. Create businesses around better filters. That creates better person to person communication.
- 90% of Facebook interaction happens on the Wall - so is an application the right way to go? <--good question, too infrequently asked.
- Are your people sharing their best practices internally? Do you have a forum for sharing this?
- Leadership tends to go to the highest budget - this can be a problem.
- Paid media is not the antithesis of social media - it is not the antichrist. It can be a quick way to boost awareness.
- If you met your brand at a party, how would you describe it?
- How would it speak?
- If it could invite its customers over, what would they do together?
February 25, 2010
- Bloggers are snapping up the front row seats at London Fashion Week - another traditional bastion of journalism breached by the bloggers...
- What should news apps on the iPad look like? - good question.
- Review of the BBC's social media guidelines - what it says.
- Why limiting employee's online presence is a big mistake - warnings for anyone busy constructing social media guidelines...
- The Corporate Social Networking Manifesto - a good starting point
February 19, 2010
- Add Social Networking to Your Blog with BuddyPress - social networking comes to the single user version of (self-hosted) WordPress. Movable Type's had this for a while, but it's tricky to integrate with existing blogs. Let's see if this is easier...
- Age of Social Network Users - who uses what and when - and what they'll pay for.
- Less Networks. More Meaning - Social networks are accelerating towards the information overload point. We need more tools to sort signal from noise.
- How One Guy's Photo Ended Up In The Iron Man Movie - a nice illustration of how the sourcing of media raw material has changed utterly.
- 10.2 Million Blogs Go Down for Two Hours - a wordpress.com "oops". Dangers of the cloud and all that.
- How Not To Use Twitter - does what it says on the
February 18, 2010
February 17, 2010
- The Rise of Social Algorithms: Referrerals from social networks are beginning to eclipse those from Gooogle. Is this the end of SEO (and the beginning of SMO)?
- Iterating Buzz: People have been quick to dismiss Google's new toy, but they're serious enough about it to be iterating it fast.
- The Internet Explorer 6 cull continues: more web services are ending support for the antiquated web browser that's holding development of the web back.
- Face It. Hyperlocal Needs Facebook: The mass market hangs out in Facebook. You need to find ways of getting your content promoted in there.
- A Lesson in Statistics - to follow on from yesterday's...
- How to blog in three easy steps...
February 16, 2010
- A lesson in statistics for journalists - linked for truth
- Stop Selling Scarcity - Jeff Jarvis has another pick at the fundemental truth that people in the media business seem to struggle to get their heads around
- Blogging: A Great Pastime for the Elderly - and you can get off my lawn, you damn kids
- Microsoft's Creative Destruction - a sobering look at how company structure and politics can stifle innovation.
- Shift Your Focus From Writing Stories to Creating Assets - the notion of the "story" can be a ball and chain as we transition to a digital-first world.
Possibly not entirely serious...