Buy The Times, get a tablet...

Adam Tinworth
Adam Tinworth

The Times - Nexus 7 offerGreat offers that I don’t understand #56: The Times giving away or selling you a cheap Nexus 7 with a digital subscription. I see the concept – a digital sub AND the device to read it on. The problem? My experience of using The Times on the Nexus 7 is terrible. Unless I’ve missed something (I had – see below), the app is just a standard Android phone one, with no real modifications for the tablet form. Unless that improves fast, this is going to hurt The Times‘s digital aspirations, not help them.

Update: OK, I had missed something. The Times app – the only one I could find last time I searched the Play store – is not the only one. There’s a tablet edition that works a lot better – and which seems to have replaced the old one I had, but without upgrading the old one directly. Makes more sense now – compare these screen shots:

**Old **

Old-style Time app for Android

New

**New style Times app on Android**I’ll have a play over the next few days and report back…

nexustablet appstabletsThe Times

Adam Tinworth Twitter

Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.

Comments