An Ending, and a Beginning

Adam Tinworth
Adam Tinworth

I had such good intentions. It was a subject I was passionate about, it was a way for me, as RBI’s head of blogging, to lead by example. I was going to have fun here. But after a burst of activity about Web 2.0 Expo Europe and Le Web last year, this blog has been largely moribund.

The timing was unfortunate  – the launch of the Social Enterprise coincided with a huge upsurge in my work level at RBI, and I could never give the topic the attention it deserved. However, it is with a great deal of pleasure that I give it up. Why? Because James has found someone to replace me, who knows this subject far better than I do. Someone whose blogging and thinking about social media I’ve been following since I started blogging. Someone who is one of the very few who can genuinely claim to be an expert in this field.

Her first post will no doubt surface later this afternoon. But if you want a clue, she appeared in one of the earliest posts on the blog.

Thanks for reading, both of you, and I leave you in far better hands than mine.

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.

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