Got to love this job sometimes...

Adam Tinworth
Adam Tinworth
[http://t.co/sgyYTFF](http://t.co/sgyYTFF) latest coal analysis from our new coal editor Manca Vitorino[less than a minute ago](https://twitter.com/#!/KatieICISHeren/status/106027833050140674 "Tue Aug 23 15:39:39 +0000 2011") via web [![](https://i1.wp.com/www.onemanandhisblog.com/content/images/2011/08/favorite.png?w=960) Favorite](http://twitter.com/intent/favorite?tweet_id=106027833050140674) [![](https://i2.wp.com/www.onemanandhisblog.com/content/images/2011/08/retweet.png?w=960) Retweet](http://twitter.com/intent/retweet?tweet_id=106027833050140674) [![](https://i1.wp.com/www.onemanandhisblog.com/content/images/2011/08/reply.png?w=960) Reply](http://twitter.com/intent/tweet?in_reply_to=106027833050140674)
Sorry, Katie, but it made me chuckle when I saw it. 😉

Actually, joking aside, if you actually click through and read the link, you’ll find the sort of in-depth analysis and reporting of something that actually matters – our power supplies – that make it clear why people are prepared to pay online for the work that the ICIS team do.

Knowledge, research, insight, analysis: these things makes paywalls work.

icismonetisationpaywallsreporting

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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.

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