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A trade journal of a still-emerging field, written by Adam Tinworth.

Posts from the Sussex Category

Yesterday, I posted a video to Facebook that I threw together over coffee that morning. It’s just a compilation of the random clips of Shoreham by Sea (where I live) that I shot through the year.

Rather gratifyingly, it’s cruised past 2,100 views and is still going.

So, for those of you who know nothing of Shoreham (Sussex edition NOT Kent edition), here’s a glimpse into my home:

What do we have here? A video promoting a piece of software called Ember, starring me (and completely scene-stolen by my daughter):

This all came about at the last TEDxBrighton. Thibault – whom I’d first met when he was working with Brilliant Noise – has recently joined Realmac, and I was singing the praises of Ember to him, as I’d recently discovered it. Would I appear in a video promoting it? Yes, I said. And promptly forgot about it.

He didn’t.

And so, a few months later, I found myself under the watchful gaze of Frit‘s lenses for a day’s filming in Brighton and here at home in Shoreham.

It was a fascinating insight into how talented filmmakers construct the narrative of a video like this. And it actually makes my life seem significantly more cool than it actually is. (Hazel is exactly that cute, though – and demands her appearance fees paid in Duplo).

All in all, a worthwhile experience, in the service of a worthwhile piece of software. It’s probably the only advert I’ll ever appear in, but I did enjoy the process.

Brigton's digital leaders in the Observer
It was lovely to see the Brighton digital sector highlighted in The Observer a week ago. With all the fuss about Tech City, interesting online stuff happening elsewhere is all-too-often forgotten.

But what was really nice was to see the pleasure with which the Brighton digerati reacted to the news. My Facebook newsfeed and Twitter timeline were full of friends and contacts celebrating their (or their friends’) inclusion in the article. That mythical old/new media hostility was nowhere to be seen.

For example, I swiped the above photo (with permission) from Antony Mayfield, co-founder of one of the companies featured: Brilliant Noise. (They’re former clients and current friends.) He was more than happy to be featured.

Positing Old and New Media as completely separate sets of businesses is never a useful thing to do. Things rarely divide themselves into such neat categories, and instead tend to form along a continuum. People who try to define them as separate and hostile entities are missing the point – or grinding a big old axe. Back in 2003 when I started this blog it was often the bloggers and “new media” types making the claim that they would replace “old media” – but that was a disguised plea for legitimacy. These says it tends to be the “Old Media” creating the distinction – as a result of seeing their power diffused into a wider range of outlets.

The smart people – and there are an awful lot of smart people featured in that article – understand that the skill is in understanding the continuum between traditional and emerging media, and where you need to be along it for any particular project.

Brighton is full of those people – and it’s good to see The Observer acknowledging it.

TEDxBrighton CupcakesFriday, as anyone who follows me on Twitter will be aware, was TEDxBrighton. It’s my second TEDx event (the first was TEDxTuttle a few years back), and the only one I’ve been involved in organising – although just as a storyteller (which in this case, essentailly means blogger). And I had a blast. After a few technical hitches with the sound in the opening minutes, it ran very smoothly indeed. Feedback from friends who were there was largely positive – most thought the speakers were a mixed bag, but there didn’t seem to be universal agreement about who were the good ones and who were the bad ones, which was a good sign of diversity amongst both the audience and the speakers…

I, sad to say, got virtually no time to network, as I was busy either liveblogging, or editing photos or video to add to the liveblog. You can find all the liveblogging over on the TEDxBrighton site. My thoughts about the contents of the talks are percolating, and I’ll post more about the day in a little while.

In the meantime, I’d just like to highlight these:

TEDxBrighton cupcakesThe format of a TEDx event is rigorously – and I mean rigorously – controlled by the TED organisation. Fair enough. It’s their brand, they’re sharing it, and they’re entitled – sensible, even – to protect it. But the area outside the main event is where the organisers can really cutomise it. Natalie Lloyd did a fine job of bringing in lots of Brighton organisations and bodies into the main mingling space outside the Corn Exchange, to give the event a pretty multi-generational feel:

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But the only part of these I had actually time to experience were the wonderful cupcakes baked – in a 13 hour baking marathon – by this cake-baking lady:

Emma Jane, baker of Brighton cupcakesEmma Jane was also one of the few people I didn’t already know I got the chance to chat with. I was obviously delighted to discover as well as being a cupcaking creation fiend (and they were a great source of sugar for a energy-sapped liveblogger…) she’s also an avid blogger at Cakes and Catwalks. She’s even blogged about the experience of the day – which was something of a mixed bag for her, sadly:

I love TED and really enjoyed the talks again this year, I also met some really lovely people and very much appreciated the ‘thank you’ I received in person from many of the delegates and team – also the tweets that people sent me and seeing photos appearing of my cakes across social platforms was very rewarding. But I had to request that delegates were told a)- that there were cakes and b)- where to find the cakes. I guess I kind of assumed that having asked me to bake 350 cupcakes (which were branded for TEDx), that people would be encouraged to enjoy them.

Which brings us back to the brand control aspect of TEDx events. What you can and can’t say about sponsors (and indeed, the various behind-the-scenes folks) is pretty limited. It’s a tricky balance – but I think Natalie did a pretty fine job in her first outing organising an event like this.

Thankfully all 360 cupcakes were consumed in the end. Here’s Flora Koska, speaker at the event, choosing one of them:

emma-jane-serving-cupcakes.jpg