Google made a decision to open the In The News box to the whole web - with predictable consequences
The Las Vegas shootings highlighted a nasty flaw in Google's Top Stories algorithm. It's one that could be exploited.
Google search no longer shows results as you type, waiting until you've finished your query. Why this return to 2009's search?
The core concept of AMPs is great - but Google's execution leaves something to be desired…
Google is creating a new mobile search database - and promoting it to the primary dataset
RIP public PageRank. Nobody will miss you.
A new algorithm update hurts publisher SEO
Don't mock search and social - they drive 70% of traffic to publisher sites.
Google is making changes to its “first click free” system:
In 2009, we updated the FCF policy to allow a limit of five articles per day, in order to protect publishers who felt some users were abusing the spirit of this policy. Recently we have heard from publishers about the need to revisit these policies to reflect the mobile, multiple device world. Today we are announcing a change to the FCF limit to allow a limit of three articles a day.
For those not away, FCF allows paywalled or reg-walled sites to allow visitors from Google to read an article they find via search without having a subscription or login.
The so-called Mobilegeddon is here - non mobile-friendly sites are about to take a serious search hit.